In Denmark as in the rest of Scandinavia and Europe the days of ultra-affordable new cars are long gone. A decade ago, consumers enjoyed a wealth of options in the small car market, with competitive pricing fueling a boom in city car sales.

Fast forward to 2024, and the landscape has shifted dramatically due to a progressive abandonment of the A-segment by the car makers. And also the new city cars are consideringly more expensive than in the past. But what are the most affordable cars currently available in Denmark?

Why did the prices increase?

The shrinking availability of small, affordable cars is largely due to stringent safety and emission standards. These regulations have made production more costly, and manufacturers struggle to maintain profitability on these models. Consequently, the added costs are passed on to consumers, many of whom are unwilling or unable to pay high prices for what used to be budget-friendly cars.

For those looking to buy a new car under 150,000 DKK, options are limited. Expanding the budget to 200,000 DKK provides a better selection. Here we go.

The cheapest trio

The cheapest trio comes from Korea, Italy and Japan: in fact, nowadays the most affordable cars in Denmark are the Kia Picanto, the Fiat 500 (the “Hybrid”, not the electric) and the Mitsubishi Space Star.

Kia Picanto, specially in the fresh restyling, offers a good design inspired by the giant Kia EV9, uptadet technology and space, while the Fiat 500 at 134,990 DKK offers an efficient mild hybrid engine and air conditioning and infotainment system as a standard.

The Space Star is the typical japanese k-car, well done and practical and today also with a good design.

The 10 Most Affordable New Cars in Denmark

  • Kia Picanto 1.0 Vision – 129,900 DKK
  • Fiat 500 1.0 Hybrid Vita – 134,990 DKK
  • Mitsubishi Space Star 1.0 Inform – 134,995 DKK
  • Toyota Aygo X 1.0 Essential – 137,990 DKK
  • Hyundai i10 1.0 Pure – 140,995 DKK
  • Dacia Sandero 1.0 TCe Essential – 149,990 DKK
  • Dacia Spring Comfort (electric) – 150,090 DKK
  • Citroën C3 1.2 You – 154,990 DKK
  • Opel Corsa 1.2 Life – 159,990 DKK
  • Volkswagen Up 3 doors – 162,995 DKK

The current market for affordable cars in Denmark underscores a significant shift from past years. The higher prices and the lack of many modern conveniences reflect the challenges that consumers face when searching for budget-friendly vehicles. With prices potentially increasing further, those in the market for a new car may want to act quickly.


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